Value-Based Pricing: Using Human Design to Overcome Pricing Anxiety in Your Business
In this episode of The Pulse on Human Design, host Vickie Dickson delves into the common struggles around pricing offers and how to overcome them. Vickie shares her insights on finding the value in your offerings, creating valuable content, and shifting your mindset about pricing. Whether you are a seasoned entrepreneur or just starting, this episode will guide you in confidently pricing your offers.
Understanding Where Fear Around Pricing Lives:
- How pricing angst can manifest in your body and the importance of acknowledging these feelings as the first step towards overcoming them.
- The concept of the undefined and defined will centres in Human Design and how they affect pricing confidence.
Market-Based Pricing Strategies:
- Pricing for what the market will bear and understanding the global online market vs. local markets.
- Counter-intuitive strategies for pricing: sometimes raising prices can increase perceived value and sales.
The Value of Transformation Over Size:
- Why the length or size of a report doesn’t necessarily equate to its value.
- Focus on the transformation you are offering rather than the quantity of content.
Beta Launches and Pricing Adjustments:
- The importance of selling your product or course before fully creating it.
- Conducting a beta launch to gather feedback and testimonials, which can help in setting a confident and appropriate price.
Introductory Pricing and Scaling:
- The concept of introductory pricing for new offers.
- How to gradually increase prices based on market response and sales ease.
Mindset Shifts and Pricing Adjustments:
- Recognizing and working through the discomfort of raising prices.
- Trusting the value of your offerings and the process of deconditioning pricing fears.
Action Steps:
Identify Your Pricing Angst:
Take time to recognize where your fears and discomforts around pricing live in your body. Use your Human Design to understand these better.
Evaluate Market Prices:
Look at the global online market to understand pricing standards and consider the transformation your offer provides rather than its size or quantity.
Test and Adjust Your Pricing:
Consider launching a beta version of your product or course to gather valuable feedback and testimonials. Gradually increase your prices after easy sales and provide notice to your audience before raising prices.
Join the Bodygraph.com Community:
Get additional support and insights by joining our community and leveraging Bodygraph.com to create personalized Human Design reports.
Ready to price your offers confidently and create a sustainable business model? Try Bodygraph.com for 21 days free and join our community for ongoing support and insights.
Start your 21-day free trial now!
Check out this Youtube replay of a community discussion all about pricing. There’s gold in here!
Connect with Us:
- Website:
- Instagram:
- Facebook:
Subscribe & Review:
If you enjoyed this episode, please subscribe and leave a review on your favourite podcast platform. Your feedback helps us reach more listeners and improve our content.
Article: How to Confidently Price Your Offers
All the Tools You Need to Build, Grow, and Scale Your Human Design and Astrology Business
Vickie Dickson
Human Design Business Consultant
Vickie is a business mentor on a mission to help entrepreneurs stop overthinking and start building the life and business they’re truly made for. With 30 years of experience and Manifesting Generator energy, she now supports Human Design practitioners at Bodygraph.com in growing aligned, sustainable businesses—without the burnout.
Related Podcast Episodes
The Truth About Passive Income in Your Human Design
The Pulse on Human Design – The Truth About Passive Income in Your Human Design and/or Astrology Business Episode Summary: Think passive income means setting up a product and watching the sales roll in? Think again. In this episode, Vickie Dickson breaks down what passive income actually looks like in a Human Design or Astrology […]
Create Offers in Your Business
Welcome back to The Pulse on Human Design! In today’s episode, Vickie Dickson dives into a topic that might challenge many in the entrepreneurial world: the importance of focusing on a single offer. Despite the pull to create multiple offers, Vickie, a Manifesting Generator herself, explains why sticking to one main offer can be a […]
Creating a Last Minute Black Friday Offer
Welcome back to The Pulse on Human Design with Vickie Dickson! Black Friday is almost here, and if you feel like you’ve missed your chance, don’t worry. In today’s episode, Vickie walks you through how to quickly create and promote a profitable Black Friday offer—even if you haven’t started yet. Whether it’s Black Friday, Small […]
The Myth of Passive Income
Last-Minute Black Friday Success: Leveraging Human Design Reports for Profitable Offers Welcome back to The Pulse on Human Design with Vickie Dickson! In today’s episode, Vickie dives into the much-hyped topic of passive income and gets real about what it takes to make it work. Passive income isn’t as passive as we’ve been led to […]
How to Sell In Depth Human Design Reports
Beyond Basic Reports: Marketing Comprehensive Human Design Analysis for Higher Value Sales Welcome back to The Pulse on Human Design! In today’s episode, we dive deeper into the art of creating and selling comprehensive Human Design reports. While in our previous episode, we discussed how to create reports that solve a specific problem, today, we’re […]
Creating Reports That Sell: A Step-by-Step Guide for Human Design Practitioners
Creating Reports That Sell Send us a message! Episode Description: Welcome back to The Pulse on Human Design! In this episode, Vickie answers a listener question from Lori, a Manifesting Generator curious about how to create and sell Human Design reports effectively. Vickie breaks down the process into actionable steps, making it easy for practitioners […]
Preparing for Black Friday Sales NOW!
Maximize Black Friday Sales with Human Design Reports and Offers Episode Description: In this episode of The Pulse on Human Design, Vickie Dickson takes you on a journey to prepare for the biggest money-making day of 2024—Black Friday! Whether you’re just starting out or you’ve been in business for years, this is your chance to […]
Building Passive Income with Astrology Reports | Special Guest Amy Lea
Business Alignment: Integrating Astrology and Human Design for Entrepreneurial Success In this episode of The Pulse on Human Design, Vickie Dickson is joined by special guest Amy Lea, an astrologer and Human Design expert. Together, they dive deep into how the synergy of Astrology and Human Design can radically transform the way entrepreneurs show up […]
Using Paid Reports to Book More Human Design Readings
Strategic Report Sales: How Human Design Reports Can Drive More Reading Bookings In this episode of The Pulse on Human Design, Vickie Dickson delves into the common concern many Human Design practitioners have: Will selling reports take away from booking readings? Vickie re-frames this belief by sharing her own experience and explaining why selling a […]
Choosing Your Next Income Goal
Sustainable Success: Setting Realistic Income Goals for Your Human Design Business In this episode of The Pulse, Vickie Dickson delves into the topic of setting realistic income goals for your business. With the increasing pressure to achieve seven-figure incomes, it’s easy to feel overwhelmed and inadequate. Vickie shares her insights on why it’s essential to […]
Creating 10k in Passive Income in Your Human Design Business This Year
Passive Income Pathways: Building a $10K Revenue Stream With Human Design Reports Episode Description: Do you think passive income is a pipe dream? Maybe it sounds good in theory, but you have no idea how to get the pieces in place. Perhaps you’ve even been turned off by someone else’s passive income posts on social […]
🎙️ Be a Guest on Our Podcast!
Are you an expert in sales, marketing, or business growth in the Human Design or Astrology space?
We're looking for bold voices and real strategies that help spiritual entrepreneurs grow and scale.
If you've built a thriving practice, launched successful offers, or helped others increase their income — we want to share your wisdom with our audience.