What is Passive Income?
First, let’s clarify what passive income truly is. According to Google, passive income is money you earn without active involvement once the initial work is done. Unlike active income, which requires continuous effort (like a job or running a business), passive income flows from assets you’ve created that continue to generate revenue. It’s about building something once and reaping the rewards over time.
Do you have the right mindset to make passive income?
Before we dive into the nitty-gritty of creating passive income, it’s important to address the physical sensations AKA triggers that discussions around money can evoke. Mindset seems to be the buzzword around money but what’s happening in our bodies plays a crucial role too. When you think about passive income, notice where you feel tension or discomfort in your physical body. These sensations are clues to your underlying beliefs and fears about money.
Try this quick exercise:
Close your eyes and take a moment to tune into your body. When you hear phrases like “passive income,” “making money while you sleep,” or “automating your sales,” where do you feel it in your body? Acknowledging these feelings can help you process and move through any blocks that might be holding you back. This is part of your Human Design deconditioning work.
Creating Passive Income with Human Design Reports
One of the most effective ways to build passive income, especially if you’re in the Human Design space, is through creating and selling Human Design reports. These reports offer personalized insights based on an individual’s Human Design chart, making them a valuable resource for clients looking to understand themselves better.
Here’s how to get started:
- Identify a Specific Problem: Focus on solving a particular issue your audience faces. Whether it’s sleep problems, relationship challenges, or business struggles, the more specific you are, the more appealing your report will be.
- Build the Asset: Use Bodygraph.com software to create your reports. The system offers pre-made templates you can customize to fit your brand. Yes, it requires effort upfront, but once done, these reports become a lasting asset in your business.
- Set Realistic Goals: To make $10,000 a year in passive income, all you need to do is sell $27.50 worth of reports daily! Isn’t that crazy? Break this down into manageable steps and keep your focus on consistent, small actions. Check out this podcast episode that walks you through the formula for creating 10k in passive income each year.
How to Market Digital Products
Creating a great product is just the beginning. To ensure its success, you need to promote it effectively. Here are some strategies:
Consistent Promotion: Don’t just post about your report once and forget about it. Regularly feature it in your social media posts, emails, and stories.- Behind-the-Scenes Content: Share your process with your audience. Use B-roll footage to show the creation of your reports, making your audience feel part of the journey.
- Storytelling: Craft compelling stories around your product. Highlight how it bridges the gap between your audience’s current struggles and their desired outcomes. Show how and why they’ll use it in their life.
Why Passive Income is Essential for All Business Owners
No matter your Human Design type, passive income is crucial. Here’s why:
- Creativity and Fun: Building passive income streams allows you to use your
creative energy in new and exciting ways. AND.. it’s so much fun when things are selling in your business on a regular basis! - Practicality: A steady stream of passive income helps cover your basic expenses, providing financial stability.
- Necessity: In today’s digital world, having multiple touchpoints with your audience is vital. Passive income products can serve as one of those touchpoints, making it easier to convert prospects into customers over time. We know that it’s easier to create a repeat customer than it is to acquire a new one. Your passive income or digital report can be one step in your customer journey.
Conclusion
Passive income isn’t just a buzzword; it’s a practical and necessary component of a sustainable business strategy. By creating Human Design reports, you can build valuable assets that generate revenue long after the initial work is done. Remember, it’s about solving specific problems for your audience and consistently promoting your products.
Start your journey today by exploring the Bodygraph.com software, and take the first step towards creating a passive income stream that supports your business and financial goals.
Additional Resources:
- Join the Bodygraph.com community
- Watch our latest community call on pricing your offers
- Check out our YouTube channel for more resources
The Pulse on Human Design Podcast by Bodygraph.com